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<div class="post-907 post type-post hentry category-photoshop category-website-design tag-blend-image" id="post-907">
<h2><a href="/" rel="bookmark" title="Permanent Link to How to Blend Images in Photoshop">How to Blend Images in Photoshop</a></h2>
<hr/>
<p><small>October 28th, 2011 <!-- by Peter --></small></p>
<div class="entry">
<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><iframe src="https://api.tweetmeme.com/button.js?url=http%3A%2F%2Ftutorials.seopositiveltd.co.uk%2Fhow-to-blend-images-in-photoshop.php&style=normal" height="61" width="50" frameborder="0" scrolling="no"></iframe></div>
<p>This tutorial will show you how to blend images into one another, to make an attractive collage like that shown below:</p>
<p></p>
<p>Firstly drag your images into photoshop and create a new document at the size you want your banner of blended images to be. Now drag both of your images into this new document.</p>
<p>Try to place the image that has the most redundant padding on as the top image in the layers and any with the least at the bottom (as we will need that extra padding to erase and make a nicer blend). For instance, I placed this image at the top as it had so much redundant imagery to the right that wasn’t going to be needed:</p>
<p></p>
<p>Once your images are in place select the<strong> Eraser Tool </strong>at <strong>100% Opacity</strong> and select a large brush that spans the full height of the image at <strong>0% Hardness</strong>. Now with the first upper image selected, hold down <strong>Shift</strong> and drag vertical down the side of the image, repeat the process until you get the desired blend effect. Now simply repeat this process for any other images.</p>
<p>If you do not want to erase from the image itself, you can also use a <strong>mask layer</strong>. Click on the top layer you want to blend and then click on the <strong>Add Vector Mask</strong> option (at the bottom of the layers window). Now do the same as you would do with the erase tool but use the <strong>Brush Tool</strong> on colour black instead. This will produce the same desired effect but will preserve the image.</p>
</div>
<p class="postmetadata">Tags: <a href="/" rel="tag">blend image</a><br/> Posted in <a href="../../tutorials-sub/category/photoshop" title="View all posts in Photoshop" rel="category tag">Photoshop</a>, <a href="../../tutorials-sub/category/website-design" title="View all posts in website design" rel="category tag">website design</a></p>
</div>
<div class="post-902 post type-post hentry category-google-analytics category-seo category-web-analytics tag-google-analytics tag-positions tag-rankings tag-seo tag-web-analytics" id="post-902">
<h2><a href="/" rel="bookmark" title="Permanent Link to Keyword Rankings in Google Analytics Report">Keyword Rankings in Google Analytics Report</a></h2>
<hr/>
<p><small>October 27th, 2011 <!-- by admin --></small></p>
<div class="entry">
<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><iframe src="https://api.tweetmeme.com/button.js?url=http%3A%2F%2Ftutorials.seopositiveltd.co.uk%2Fkeyword-rankings-in-google-analytics-report.php&style=normal" height="61" width="50" frameborder="0" scrolling="no"></iframe></div>
<p>SEO keyword position monitoring and tracking is one of the most time consuming task for every SEO specialist. As the standard Google Analytics setup is not proving that kind of stats in keywords reports. But, as every Web Analytics specialist may know Google Analytics can be customized using “Custom Variables” funcionality. To start monitoring your keyword positions in Google using Google Analytics reports you have to customize Google Analytics tracking script and add “Custom Variables” on every page of your website.</p>
<p>Please see below the instructions how to record your keyword positions in GA reports:</p>
<p>1. Place the code displayed below on every page somewhere between <head></head> tags.</p>
<p><em><script type=”text/javascript”><br/>
function garankings()<br/>
{<br/>
var url = String(document.referrer);<br/>
// confirm they came from G<br/>
if (url.indexOf (“google.”) !=-1)<br/>
{<br/>
var urlVars = {};<br/>
var parts = url.replace(/[?&]+([^=&]+)=([^&]*)/gi, function(m,key,value)<br/>
{<br/>
urlVars[key] = value;<br/>
});<br/>
// Push to GA Custom Variables<br/>
_gaq.push(['_setCustomVar', '1', 'Rankings', urlVars["cd"], 1]);<br/>
}<br/>
}<br/>
</script></em></p>
<p>2<em>. </em>Call javascript function <em>garankings()</em><em> </em>in a body tag. It should look like:<em> <body onLoad=”</em><em>garankins();”></em></p>
<p>3. To start monitoring your keyword rankings go to your analytics, click on “Visitors -> Custom Variables” and then you’ll be able to see what were teh positions of yoru keywords.</p>
</div>
<p class="postmetadata">Tags: <a href="../../tutorials-sub/tag/google-analytics" rel="tag">google analytics</a>, <a href="/" rel="tag">positions</a>, <a href="/" rel="tag">rankings</a>, <a href="/" rel="tag">seo</a>, <a href="../../tutorials-sub/tag/web-analytics" rel="tag">web analytics</a><br/> Posted in <a href="../../tutorials-sub/category/web-analytics/google-analytics" title="View all posts in google analytics" rel="category tag">google analytics</a>, <a href="../../tutorials-sub/category/seo" title="View all posts in seo" rel="category tag">seo</a>, <a href="../../tutorials-sub/category/web-analytics" title="View all posts in web analytics" rel="category tag">web analytics</a></p>
</div>
<div class="post-892 post type-post hentry category-photoshop category-website-design tag-website-design" id="post-892">
<h2><a href="../../tutorials-sub/5-tips-when-designing-a-website" rel="bookmark" title="Permanent Link to 5 Tips When Designing a Website">5 Tips When Designing a Website</a></h2>
<hr/>
<p><small>October 21st, 2011 <!-- by Peter --></small></p>
<div class="entry">
<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><iframe src="https://api.tweetmeme.com/button.js?url=http%3A%2F%2Ftutorials.seopositiveltd.co.uk%2F5-tips-when-designing-a-website.php&style=normal" height="61" width="50" frameborder="0" scrolling="no"></iframe></div>
<p>This tutorial will show you 5 quick tips that are useful to bear in mind when you start designing a website:</p>
<p><strong>1. Knowing Your Target Audience</strong><br/>
Probably the most important factor to bear in mind is knowing the type of audience your site is looking to reach. Is it business to business or business to public, is it aimed at a younger or older customer base, for men or women etc etc. Determining these factors can help to know how to approach the design and layout. For instance you wouldn’t want heavy animation or bright colours on a corporate website but you might on a childs televsion site.</p>
<p><strong>2. Knowing Your Competitors</strong><br/>
Its always a good idea to check out any competitors websites. This will not only assist in any inspirational problems but also give a good basis for what potential customers will be choosing between. Have a look at sites that work well and sites that don’t and try to include some of the good features, obviously without copying.</p>
<p><strong>3. Alignment & Positioning</strong><br/>
Any good designer will know that alignment is key to the foundation of an attractive design, you could have the most attractive banners, images and fonts used but if they’re not layed out correctly then they will look a mess. So ensure there are correct padded gaps between elements, logos should be placed top left and line page elements up as best as possible.</p>
<p><strong>4. Use of Colour</strong><br/>
Try to keep to 2/3 colours on a webpage and use your key colours as sparingly as possible. This way the colour can be used to highlight certain key elements, like a call to action button. Generally you should base the use of colour around the logo and use complimentary colours throughout, also try to avoid using dark backgrounds for large amount of text unless used appropriately.</p>
<p><strong>5. Keep Things Simple</strong><br/>
Above all else just try to keep things as simple and clean as possible. Even when creating a bright, animation fueled website for a childs TV programme, you still need to keep the elements on the page simple and not have things constantly flashing or distracting the user. Simplicity is key, keep things clean and let white space be your friend. That way it gives you the oppurtunity to make key elements more interesting and colourful.</p>
</div>
<p class="postmetadata">Tags: <a href="/" rel="tag">website design</a><br/> Posted in <a href="../../tutorials-sub/category/photoshop" title="View all posts in Photoshop" rel="category tag">Photoshop</a>, <a href="../../tutorials-sub/category/website-design" title="View all posts in website design" rel="category tag">website design</a></p>
</div>
<div class="post-885 post type-post hentry category-google-adwords-2 category-pay-per-click-ppc category-search-network tag-dynamic-search-ads tag-google-adwords tag-pay-per-click tag-ppc tag-text-ads" id="post-885">
<h2><a href="../../tutorials-sub/dynamic-search-ads-google-adwords" rel="bookmark" title="Permanent Link to Beta Version of Dynamic Search Ads in Google Adwords">Beta Version of Dynamic Search Ads in Google Adwords</a></h2>
<hr/>
<p><small>October 20th, 2011 <!-- by admin --></small></p>
<div class="entry">
<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><iframe src="https://api.tweetmeme.com/button.js?url=http%3A%2F%2Ftutorials.seopositiveltd.co.uk%2Fdynamic-search-ads-google-adwords.php&style=normal" height="61" width="50" frameborder="0" scrolling="no"></iframe></div>
<p>A lot of ecommerce websites, might have thousands of products that might temporarily change their stock availability, or just adding a lot of new products to their website on daily basis. So, even if you’ve got very well managed Google Adwords campaigns with thousands of keywords and very themed ad groups it is hard to keep your adwords account updated with every product change.</p>
<p>To resolve this problem Google are launching “Dynamic Search Ads” which will help to keep your ads automatically updated with your stock changes.</p>
<p>So, how “Dynamic Search Ads” functionality will work:</p>
<ul>
<li>Dynamic Search Ads will get fresh data about your ecommerce website listings via Google organic crawl system.</li>
<li>Dynamic Search Ad will be triggered whenever relevant search occurs in Google.</li>
<li>Google will dynamically generate text ad’s headline, use description template written by advertiser and use the most relevant destination URL.</li>
</ul>
<p>This additional functionality will allow you to stay in full control and target various part of you website, even if you want to target entire website, specific product category or pages with specific keywords.</p>
</div>
<p class="postmetadata">Tags: <a href="../../tutorials-sub/tag/dynamic-search-ads" rel="tag">dynamic search ads</a>, <a href="../../tutorials-sub/tag/google-adwords" rel="tag">google adwords</a>, <a href="../../tutorials-sub/tag/pay-per-click" rel="tag">pay per click</a>, <a href="../../tutorials-sub/tag/ppc" rel="tag">ppc</a>, <a href="../../tutorials-sub/tag/text-ads" rel="tag">text ads</a><br/> Posted in <a href="../../tutorials-sub/category/pay-per-click-ppc/google-adwords-2" title="View all posts in Google Adwords" rel="category tag">Google Adwords</a>, <a href="../../tutorials-sub/category/pay-per-click-ppc" title="View all posts in Pay Per Click PPC" rel="category tag">Pay Per Click PPC</a>, <a href="../../tutorials-sub/category/pay-per-click-ppc/search-network" title="View all posts in Search Network" rel="category tag">Search Network</a></p>
</div>
<div class="post-877 post type-post hentry category-photoshop category-website-design tag-logo-design" id="post-877">
<h2><a href="../../tutorials-sub/5-tips-to-creating-logos" rel="bookmark" title="Permanent Link to 5 Tips to Creating Logos">5 Tips to Creating Logos</a></h2>
<hr/>
<p><small>October 14th, 2011 <!-- by Peter --></small></p>
<div class="entry">
<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><iframe src="https://api.tweetmeme.com/button.js?url=http%3A%2F%2Ftutorials.seopositiveltd.co.uk%2F5-tips-to-creating-logos.php&style=normal" height="61" width="50" frameborder="0" scrolling="no"></iframe></div>
<p>This tutorial will show you 5 quick tips to think about when you start designing a logo for a company.</p>
<p><strong>1. Use of the Logo</strong><br/>
An important aspect to bear in mind is how the logo is going to be used (i.e. on the web only, on social media sites, for print, etc.). This can play a big role and can effect the look of the logo. For instance a nice gradiented icon might look amazing on the top your website but will it print ok on all your letterheads.</p>
<p>Also if you are wanting to submit your logo to social media sites like Twitter and Facebook then you need to bear in mind that they only accept square images that can be as tiny as<strong> 16px x 16px</strong> so a long textual logo would never work here.</p>
<p><strong>2. Use of Fonts</strong><br/>
Selecting the right font is paramount to the look and design of the logo and can really be the single point that conveys what kind of company this is. For instance, <strong>Serif Fonts</strong> like Times New Roman or Monotype can portray a more olden or quaint feel (useful for schools or restaurants for instance). Where as <strong>Serif Fonts</strong> like Century Gothic or VAG Rounded can show a more business like, corporate feel.</p>
<p><strong>3. Use of Colour<br/>
</strong>Deciding on your colour scheme will define the colour scheme for the entire company so choose wisely. Ideally you want to stick to just 1 or 2 colours to keep a simple look with a strong, bold colour - pastel colours don’t usual work well. You can even think about using the colour to make the design and break up or highlight part of the logo text with a different colour.</p>
<p><strong>4. Browse Other Logos</strong><br/>
A great way of getting inspiration is to have a look at other logos - the good ones and the bad ones, to get an idea of what works and what doesnt. Logos should be simple, descriptive, memorable and customisable - so always think about this when looking through other examples.</p>
<p><strong>5. Keep it Simple, Keep it Simple, Keep it Simple!</strong><br/>
The most memorable logos are also the most simple. Just look at Google, Coca Cola and McDonalds, the logos themselves would take only 5 minutes to recreate but its coming up with the simple concept that takes the time. Try to avoid over doing things with too many shadows, gradients or reflections, strip eveything back and you can’t go far wrong.</p>
</div>
<p class="postmetadata">Tags: <a href="/" rel="tag">logo design</a><br/> Posted in <a href="../../tutorials-sub/category/photoshop" title="View all posts in Photoshop" rel="category tag">Photoshop</a>, <a href="../../tutorials-sub/category/website-design" title="View all posts in website design" rel="category tag">website design</a></p>
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