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<p><span style="color: #000000;">Top interactive (online) case studies from the leading digital agencies and brands – UK and worldwide </span><br/>
<span style="color: #000000;">Compiled by Will Brown of eyeconomy.co.uk, 2018</span><br/>
<span style="color: #000000;"><strong><span style="color: #ff0000;">Click on red text to visit case study</span><br/>
</strong><span style="color: #000000;"><span style="color: #ffffff;">..</span><br/>
<span style="color: #ffffff;"> ..</span><br/>
<img alt="" src="../casestudies/thumbs/779_vend.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://1000heads.com/portfolio/the-nokia-gift-machine/"><span style="color: #ff0000;">Nokia: Foursquare Gift Machine. Interactive</span></a></span></strong><br/>
</span></span><span style="color: #000000;">When people approached the machine, they can open up Foursquare on any smartphone device and see the aptly named Nokia Gift Machine as a location on Foursquare. Then receive free gift<br/>
</span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/777_skype_20skype.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://1000heads.com/portfolio/skype-smile-as-you-go/"><span style="color: #ff0000;">Skype: Sharing smiles with UK calling cards. Interactive</span></a></span></strong><br/>
</span></span><span style="color: #000000;">Created series of square feet painted murals. Murals were spliced into small pieces and applied back of Skype prepay cards. Overall image appears as people take a card</span><span style="color: #000000;"><span style="color: #000000;"><br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/778_cbs.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://1000heads.com/portfolio/cbs-look-for-longer/"><span style="color: #ff0000;">CBS (outdoor advertising). Interactive</span></a></span></strong><br/>
A cryptic poster puzzle – featuring images that referred to the names of stations on the Tube map, the vivid tableau challenged people to prove how well they know the Tube<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/660_mad.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.possible.com/work/audi-times-square"><span style="color: #ff0000;">Audi Times Square. Bring the unparalleled new look of the A7 to life</span></a></span></strong><br/>
Designed interactive billboard, featuring the Audi A7 on 15,000 square feet of LED screens. Users could could Tweet their suggestions, which appeared live on the Times Square Billboard etc<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/752_wid.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.thebioagency.com/#/work/britOval"><span style="color: #ff0000;">Brit Oval – The Wicket Widget</span></a></span></strong><br/>
Desktop application. Cricket fans can keep up with their friends about cricket by throwing each other a cricket ball with message inside.<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/623_apol.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.tmw.co.uk/our-work/case-study-lynx-apollo"><span style="color: #ff0000;">Lynx – Lynx Space Academy. Global launch of the new Lynx Apollo</span></a></span></strong><br/>
Integrated campaign. Giving 22 people the chance to go into space with the Lynx Space Academy. Videos. Facebook and mobiles apps<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/597_lions.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.razorfish.com/work/2012/anarchy-the-graphic-novel.htm"><span style="color: #ff0000;">Axe Anarchy: The Graphic Novel. Drive sales in overcrowded market</span></a></span></strong><br/>
Created a graphic novel. But with the suggestions and engagement of consumers. Some of whom appeared in the novel. With real-time engagement<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/506_share_20happy.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.sapient.com/en-gb/sapientnitro/work.html#!project/157/unilever_share_happy"><span style="color: #ff0000;">Unilever: Share Happy</span></a></span></strong><br/>
Smile and get a free ice-cream from vending machine<br/>
Awards: Bronze Cannes Cyber Lion<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/541_eco.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.akqa.com/#/work/fiat/eco-drive"><span style="color: #ff0000;">Fiat Eco: Drive. Tell the story of fuel-efficient Fiat cars </span></a></span></strong><br/>
Connect car to PC. Plug in USB stick and technology then evaluates driving style of the driver and then recommends how to reduce fuel consumption. Awards: Cannes Cyber Lions<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/525_MACC.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.lbi.com/uk/case-studies/global/macys/"><span style="color: #ff0000;">Macy’s The Magic Fitting Room. Connect to younger audience. Brand awareness & buzz</span></a></span></strong><br/>
Using latest social retailing technology, shoppers could ‘try on’ latest clothes. Share their favourite looks on Facebook and Twitter<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"> <img alt="" src="../casestudies/thumbs/500_SF.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.sapient.com/en-gb/sapientnitro/work.html#!project/199/foot_locker_sneakerpedia"><span style="color: #ff0000;">Foot Locker: Sneakerpedia Beta. </span></a></span></strong><br/>
Sneaker archive. Sneaker fans upload images and info about own collections, have conversations, share, knowledge in their passion for all things sneaker-related. Awards: Gold Cannes Cyber Lion<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/594_made.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.razorfish.com/work/2012/mcdonalds-of-germany.htm"><span style="color: #ff0000;">McDonald’s – Make Your Own Burger. Celebrate 40 years, consumers to choose present</span></a></span></strong><br/>
Created company’s first crowd-sourced burgers. Built a configurator for fans to design the burger of their dreams – burger with the most votes would be launched in McDonald’s<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/755_easy.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.thebioagency.com/#/work/easyjet"><span style="color: #ff0000;">Easyjet. Make brand more fun. Desktop application</span></a></span></strong><br/>
Created easyjet skinker, a paper plane that flies onto your desktop with info you requested from the BBC, music, and holiday deals<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/421_snow_20snow.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.pokelondon.com/portfolio/make-hackney-sparkle/"><span style="color: #ff0000;">EE – Make Hackney Sparkle. Help bring community together at Christmas</span></a></span></strong><br/>
Posters encouraged people to make a call or check in using Foursquare – rewarded with a lovely blast of Let it Snow by Dean Martin and their very own snow blizzard<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/516_anna.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.lbi.com/uk/case-studies/local/motilo/"><span style="color: #ff0000;">Motilo Shop Together. Create high-end fashion social shopping experience & WOM</span></a></span></strong><br/>
Connect via video chat and collaboratively tweak their look, before sharing it with the Motilo community or social networks. Awards: Guardian MEGA – Best New Website<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/758_vac.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.thebioagency.com/#/work/lg"><span style="color: #ff0000;">LG – introducing the world’s first motorised dust compression vacuum – interactive animation</span></a></span></strong><br/>
Explain the technology using animation. Used atmospheric lighting, and slow motion camera shot. Also, used banner ads to site<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/524_anne.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.lbi.com/uk/case-studies/global/anne-frank/"><span style="color: #ff0000;">Anne Frank The Secret Annex Online. </span></a></span></strong><br/>
In this 3D online environment, visitors explore the front of the house and the secret annex as they were during the period of hiding, and hear stories that explain in greater depth what happened there<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/725_tractor.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.thisiszone.com/work/national-trust-myfarm-digital-engagement-strategy/"><span style="color: #ff0000;">National Trust – My Farm. Connect an urban audience with farming and food production </span></a></span></strong><br/>
Wannabe farmers pay an annual subscription to join the MyFarm community, which gives them the right to vote on every key decision involved in running the farm. Awards: Charity and Not-for-Profit – Revolution<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/879_dw.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://tribalworldwide.com/portfolio/microsoft-windows/"><span style="color: #ff0000;">Mountain Dew – interactive</span></a></span></strong><br/>
Participants earned points by watching videos and recruiting friends through custom made banners, emails, or social tagging<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><img alt="" src="../casestudies/thumbs/491_skiiii.png" width="80" height="60"/><br/>
<strong><span style="color: #ff0000;"><a href="http://www.sapient.com/en-gb/sapientnitro/work.html#!project/272/vail_resorts_epicmix_season_2"><span style="color: #ff0000;">EpicMix Season 2 (ski resort). Develop brand experience via interactive media</span></a></span></strong><br/>
Interactive social experience – ski times, ski tips, with focus on EpicMix Photos<br/>
Awards: Mobius – First Place<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/523_purple.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.lbi.com/uk/case-studies/global/macmillan/"><span style="color: #ff0000;">Macmillan Infi-Knit. Raise awareness of cancer-related ‘fuel poverty’</span></a></span></strong><br/>
People from all over the UK watched online as their piece of scarf was knitted into the world’s longest knitted petition, which was then presented to No.10 Downing Street<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/751_hotel.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.thebioagency.com/#/work/hotelchocolat"><span style="color: #ff0000;">Hotel Chocolat – From Facebook to football in one day</span></a></span></strong><br/>
Invited Facebook likers to check in to Hotel Chocolat. With special key they can access a freebie. To get freebie, they have to pop into store.<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/760_log%20log.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.thebioagency.com/#/work/pringles"><span style="color: #ff0000;">Pringles Rice Infusions – ‘Release the flavour within’ – interactive game</span></a></span></strong><br/>
Smash animated games of rice to release flavours within and win great prize such as Nintendo wii<br/>
Light-hearted campaign to match the brand<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/520_yello.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.lbi.com/uk/case-studies/global/coca-cola/"><span style="color: #ff0000;">Coca-Cola Move to the Beat of London 2012</span></a></span></strong><br/>
Teens contribute to the biggest collaboration in musical history, the Global Beat. Teens create personalized versions of the track based on their social expressions in the Facebook Open Graph and Spotify.<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/595_sam.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.razorfish.com/work/2012/galaxy-s-iii.htm"><span style="color: #ff0000;">Galaxy S III – Samsung. Try to outsell iPhone </span></a></span></strong><br/>
Interactive digital campaign demonstrating the content sharing capabilities of the phone<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/878_cool.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.mrmworldwide.com/work/project-1"><span style="color: #ff0000;">Coolpix S70 – interactive</span></a></span></strong><br/>
Coolpix S70. By simply adding a bookmark to your browser’s toolbar, you can browse online photo galleries on Web sites like Facebook or Flickr<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/689_mini_20mini.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.profero.com/works/en/london/world-record-attempt"><span style="color: #ff0000;">Mini’s World Recort Attempt. Pre-launch of Mini Countryman </span></a></span></strong><br/>
See how many can fit into a digitally-created mini in shopping malls. Including website and Facebook campaign, too<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/505_one.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.sapient.com/en-gb/sapientnitro/work.html#!project/159/drambuie_the_premise"><span style="color: #ff0000;">Drambuie. Reposition the brand to compete in the mixed spirits aren</span></a></span></strong><br/>
Online competition to run your own bar<br/>
Awards: W3 – Gold: General Website Categories<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/508_prom.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.sapient.com/en-gb/sapientnitro/work.html#!project/153/california_travel_and_tourism_commission_california_the_game"><span style="color: #ff0000;">California Travel and Tourism: The Game. Promote travel to California</span></a></span></strong><br/>
Online board game based on state of California<br/>
Awards: Creativity International – Gold<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/698_FUND.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.profero.com/works/en/seoul/keep-walking-fund"><span style="color: #ff0000;">Johnny Walker. Increase brand image / awareness in Korea</span></a></span></strong><br/>
Interactive / integrated. A competition to recruit, inspire and support the most inspiring ‘Korean Dreamers’ and use the Keep Walking Fund to help them fulfill their dream<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/707_giggle.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.realise.com/work/giggle-maps/"><span style="color: #ff0000;">Giggle Maps. </span></a></span></strong><br/>
Geo-location based web application that allows users to instantly find, assess and book shows during the Edinburgh International Festival<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/719_dr_20p.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.thisiszone.com/work/dr-pepper-digital-brand-building-strategy/"><span style="color: #ff0000;">Dr Pepper – The Pepperhood. Built brand and drive sampling activity </span></a></span></strong><br/>
Integrated. Online. Mobile. Players could win prizes and virtual badges within the Dr Pepper community. User-generated content. Awards: Best Integrated Marketing Campaign – Revolution Awards<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/880_cinema.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://tribalworldwide.com/portfolio/dramatic-innovation/"><span style="color: #ff0000;">Philips’ Cinema 21:9. Interactive</span></a></span></strong><br/>
Users can stop the film, go behind the scenes and understand how the cinematic experience was realized. They can hear about the relevance of light, shape and picture quality to cinema<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/548_hoolo.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.akqa.com/#/work/xbox-360/halo-reach/awards"><span style="color: #ff0000;">Xbox Halo: Reach. Launch of new game</span></a></span></strong><br/>
Visitors able to control a robot which creates a point of light tagged with each visitor’s name. Awards: FWA Site of the Day<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/399_idea_20works.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.metia.com/media/78045/ideaworkscommunity_metiacs.pdf"><span style="color: #ff0000;">iSOFT (software provider). Needed communications platform for health professionals </span></a></span></strong><br/>
Created a new community brand; and built and managed technical platform. Discussion groups, blogs, videos and news. Integrated with social media channels<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/401_eaea.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.metia.com/portfolio/ea-games-mass-effect-2/"><span style="color: #ff0000;">EA Games meets Silverlight: A world first</span></a></span></strong><br/>
Created an interactive campaign to highlight the ground-breaking features of the new game. The rich user-experience centred on an ad-served, expandable banner and embedded microsite<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/509_sch.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.sapient.com/en-gb/sapientnitro/work.html#!project/160/schmackos_wheres_roger"><span style="color: #ff0000;">Schmackos: Where’s Roger? (dog food). Give life to brand beyond TV. </span></a></span></strong><br/>
Recruited Australians to help find Roger. The campaign included social and mainstream media, including outdoor, transit, TV and cinema<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/494_tree%20tree.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.sapient.com/en-gb/sapientnitro/work.html#!project/231/activision_spyros_adventure"><span style="color: #ff0000;">Skylanders.com. Help publishers to launch the game</span></a></span></strong><br/>
Created vibrant, dramatic web experience, bringing to life connection between Skylands and Earth and the characteristics of the Skylanders themselves. Mobius – First Place<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/547_SHER.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.akqa.com/#/work/warner-brothers/221b/award"><span style="color: #ff0000;">221B (film). Promote new film</span></a></span></strong><br/>
Online crime-splving game involving two plays and receiving wide social media and press attention<br/>
Awards: D&AD<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/711_zon.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.thisiszone.com/work/air-wick-bring-your-home-to-life/"><span style="color: #ff0000;">Air Wick. Get consumer familiar with new purchasing model </span></a></span></strong><br/>
Developed an interactive interiors video experience, challenging customers to create their own digital room design, with the chance to win 250 pounds in home improvement vouchers<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/877_red.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://tribalworldwide.com/portfolio/customize-your-ride/"><span style="color: #ff0000;">Polo – interactive video</span></a></span></strong><br/>
With highly detailed vehicle sequences, an elaborate 3D-Visualizer, interactive 360 degrees views, photo-realistic video, wallpapers and screensavers<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/517_exit.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.lbi.com/uk/case-studies/local/bt/"><span style="color: #ff0000;">BT Vision Experience</span></a></span></strong><br/>
Created John, personal online guide to BT Vision. Can play with the BT Vision+ box. Ask John anything – he might even dance for you. Mobile users included as well<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/574_finn.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.wunderman.co.uk/our-work/finnish-christmas/"><span style="color: #ff0000;">Nokia – Finnish Christmas. Create engaging Christmas campaign</span></a></span></strong><br/>
Created magical online 3D world, including Christmas tree decorated with Ovi apps for downloading and sharing, and quirky Finnish family highlighting gift ideas, discounts and offers. Awards: DMA Bronze<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/631_circke.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.rga.com/work/flavorprint/"><span style="color: #ff0000;">McCormick – FlavorPrint</span></a></span></strong><br/>
Interactive service that helps consumers decode the flavors they already love, and invites them to discover, share and bring new flavors into their homes.<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/799_alstom.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.freestyleinteractive.co.uk/our-work/ibook-alstom/"><span style="color: #ff0000;">Alstom (energy) – iBook. Bringing an annual report to life</span></a></span></strong><br/>
iBooks offer a truly interactive reader experience and the opportunity to make content richer by transforming flat graphics into immersive videos, infographics and animations<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/881_mcd.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://tribalworldwide.com/portfolio/an-engagement-in-digital-dipping/"><span style="color: #ff0000;">McDonald’s. Interactive</span></a></span></strong><br/>
‘Do the Dip’. Point their card at their web cam, and a virtual McNugget will be there for you to challenge three different mini-games<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/519_beard.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.lbi.com/uk/case-studies/local/oxfam-trailtrekkerlbi/"><span style="color: #ff0000;">Oxfam Trailtrekker Beardyman. Create site to raise money for project</span></a></span></strong><br/>
‘Man Walks into a Barber Shop’. Interactive campaign. Visitors donate and choose a selection of beardy styles such as Northern Monkey, Chin Strap, Wizard Walker and Dr Gizzle<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/518_LL.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.lbi.com/uk/lloyds-olympics/"><span style="color: #ff0000;">Lloyds TSB London 2012 Torch Relay. Promote Lloyd’s role as sponsor </span></a></span></strong><br/>
Main focus: competition. People nominate charity people involved in sport education. Site also told the stories behind the work Lloyds TSB does to support sporting talent<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="../casestudies/thumbs/888_life.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://erskinedesign.com/portfolio/lift-derby/"><span style="color: #ff0000;">Lift of Derby. Web app</span></a></span></strong><br/>
Build a web application that enables parents to organise informal lift sharing and promotes the environmental benefits of car sharing<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/826_DIGEST.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://www.essencedigital.com/projects/cs-historypin-digitising-your-memories"><span style="color: #ff0000;">Historypin – interactive</span></a></span></strong><br/>
Site is still one of the most complex ever built on Google’s cloud computing platform Google App Engine, giving it all the scalability of Google’s infrastructure<br/>
</span></span></p>
<hr/>
<p><span style="color: #000000;"><span style="color: #000000;"><a href="/"><img alt="" src="http://eyeconomy.co.uk/casestudies/thumbs/890_usa.png" width="80" height="60"/><br/>
</a><strong><span style="color: #ff0000;"><a href="http://erskinedesign.com/portfolio/edelman/"><span style="color: #ff0000;">Edelman PR. Web app</span></a></span></strong><br/>
Complex web application to help demonstrate the benefits of free trade agreements<br/>
</span></span></p>
<hr/>
<p><strong><span style="color: #ff0000;"> MORE TOP DIGITAL MARKETING CASE STUDIES:</span></strong></p>
<ul>
<li><span style="color: #000000;"><strong><a href="../page_id_4719_wordpress/"><span style="color: #000000;">500 Top Digital Marketing Case Studies by Media / Channel. </span></a></strong></span></li>
<li><span style="color: #000000;"><strong></strong><strong><a href="../casestudies/"><span style="color: #000000;">500 Top Digital Marketing Case Studies by Media / Channel, Industry, Objectives and Country</span></a></strong></span></li>
</ul>
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